Great strategic planning is behind every great business. Jeff Bezos could already see what Amazon would become before he had even sold his first book and had quit his trading job. Likewise my strategic plan has helped me to refocus my business when I found that customers really responded to the analysis & guidance part …
We are living in a golden age of outsourced digital services. Top talent from around the world are providing their expertise to companies just when they need it. From presentations to podcasts and marketing to make-overs, the possibilities are endless. But online agencies need help too! While you may be an expert in creating slick …
9 Key Metrics Every Digital Service Agency Needs to Know Read More »
Congratulations! You bootstrapped your e-commerce company and are feeling good about your progress. But now you’re in the position that you need to take that next big step. Many other e-commerce companies have reached the same juncture as you and have gone on to become juggernauts. Shutterstock’s founder Jon Oringer, coded the first website himself …
3 Strategies After Bootstrapping Your E-commerce Business to traction Read More »
Financial Statements are like visiting the test results from the doctor. It gives you a snapshot of your company’s health but doesn’t tell you how to lose that extra weight or help you deal with that chronic back problem. And for some, even the results of that basic checkup can be a mystery. While some …
Financial Statements 101 for Online Agencies and Consulting Companies Read More »
Even established e-commerce companies can fail. Wedding apparel e-commerce retailer Brideside abruptly closed down recently after seven years, and Canadian e-commerce service provider Hubba recently closed down after ten years. Maybe you have developed a winning business model or have found a rich niche but hidden bad practices can lead to ruin when financial pressures …
11 Reasons Why Successful E-commerce Companies Fail Read More »
Case Study: Website Agency Many business owners are great at starting and growing their eCommerce, agency or online consulting businesses. But once the business reaches a certain size, the numbers get away from them. A dashboard can give you back control. It provides the right insights to empower decision-making. “ We were running well, the …
[updated 10 March 2020] The Coronavirus (COVID-19) that originally kept China hostage in the first months of 2020 has spread across the globe. With it comes great costs – for the people who got it and the people around them, for public life in as a whole and for every business that works with China …
Coronavirus Outbreak – How to Manage the Impact on Your eCommerce Business Read More »
Angela felt stuck. Her goal was to sell her consulting company in three years for $5m, but profits were too low and she did not know how to move forward. Are you in a similar position? Do you have a goal and a plan but lack the concrete steps and financial insights to keep your …
Put a Ladder to Your Goal: How to Use Financial Goals to Get in Control of Your Business Read More »
Recessions can test even the strongest business but they also present opportunities for change and growth. No one expected covid-19 or could have predicted its impact on the economy. We have seventeen tips that can help your e-Commerce business survive in the short-term and thrive in the long-term. “Bad companies are destroyed by crisis, good …
How your e-Commerce business can survive the recession and thrive Read More »
Do You Get Return on Ad Spend? As an e-commerce business owner, you know how important it is to spend money on ad campaigns. Very few e-Commerce business can survive on organic traffic only. You will probably see your revenue increase during these ad campaigns. But how well are your ads doing compared to others? …
A Deep Dive Into E-Commerce Return on Ad Spend (RoAS) Read More »