Finance

why e-com companies fail

11 Reasons Why Successful E-commerce Companies Fail

Even established e-commerce companies can fail. Wedding apparel e-commerce retailer Brideside abruptly closed down recently after seven years, and Canadian e-commerce service provider Hubba recently closed down after ten years. Maybe you have developed a winning business model or have found a rich niche but hidden bad practices can lead to ruin when financial pressures …

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keep track of your business’ finances

How to keep track of your business’ finances

Case Study: Website Agency Many business owners are great at starting and growing their eCommerce, agency or online consulting businesses. But once the business reaches a certain size, the numbers get away from them. A dashboard can give you back control. It provides the right insights to empower decision-making. “ We were running well, the …

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COVID eCommerce

Coronavirus Outbreak – How to Manage the Impact on Your eCommerce Business

[updated 10 March 2020] The Coronavirus (COVID-19) that originally kept China hostage in the first months of 2020 has spread across the globe. With it comes great costs – for the people who got it and the people around them, for public life in as a whole and for every business that works with China …

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Get in Control of Your Business

Put a Ladder to Your Goal: How to Use Financial Goals to Get in Control of Your Business

Angela felt stuck. Her goal was to sell her consulting company in three years for $5m, but profits were too low and she did not know how to move forward. Are you in a similar position? Do you have a goal and a plan but lack the concrete steps and financial insights to keep your …

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How your e-Commerce business can survive the recession and thrive

Recessions can test even the strongest business but they also present opportunities for change and growth. No one expected covid-19 or could have predicted its impact on the economy. We have seventeen tips that can help your e-Commerce business survive in the short-term and thrive in the long-term. “Bad companies are destroyed by crisis, good …

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eCom ROAS

A Deep Dive Into E-Commerce Return on Ad Spend (RoAS)

Do You Get Return on Ad Spend?  As an e-commerce business owner, you know how important it is to spend money on ad campaigns. Very few e-Commerce business can survive on organic traffic only. You will probably see your revenue increase during these ad campaigns. But how well are your ads doing compared to others? …

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eCom Conversion Rate

A Deepdive Into E-commerce Conversion Rate

What is your conversion rate? Why does it matter? How can you improve your conversion rate? Improving your e-commerce conversion rate is one of the most profitable activities you can invest in. Take Horloges.nl as an example. Horloges is a Netherlands-based e-commerce store selling watches. When the e-commerce brand tweaked its website copy to add …

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eCom Cash Flow

A Deep Dive Into E-Commerce Cash Flow

If there’s one lesson that post mortems of failed e-Commerce businesses teaches, it is to start paying attention to your e-commerce cash flow. This is truly one of the e-Commerce metrics that will make or break your success as the owner of an e-Commerce business. To understand why, take the example of a high-flying e-Commerce …

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